Theo
Robache
+100K cumulated views
Theo Robache defines himself as a "collective success scout." Event host, public speaking facilitator and sports speaker, he is known for creating the podcast "Le Pompon."
In 2023, a new strategic challenge emerged: separating his media from his personal brand, in order to reposition himself as a host, moderator and collective intelligence facilitator.
I supported Theo with his content creation, through freelance assignments and during my studies at EFAP.
In total: 18 short-form videos were produced, segmented around 3 formats: Facecam, Vlog & Backstage, and Collaborations.
The results: +100,000 cumulated views (IG + LK), ~2,900 cumulated interactions, 293 comments.
Most importantly, direct feedback at events due to content quality and a reinforced perception of Theo as a committed host.
"It was a pleasure working with Paul-Hugo on several occasions and I clearly recommend him! Super conscientious, responsive and full of ideas, it's a real pleasure working with him!"
This project went beyond simply producing shorts.
It was an opportunity to support a personality in embodying his voice, structuring a presence and creating a bond with his community.
Beyond the numerical results, this collaboration taught me enormously in soft skills, as much as in hard skills.
Working alongside Theo means evolving in a positive energy, focused on the living, collective intelligence and commitment.
